Websites For Small Business

A website is undoubtedly one of the best investments you will ever make with your business. No matter what industry you are in, you MUST have a website. The beauty about a website is the many benefits that it offers. People can view your site 24 hours a day, 365 days a year. You are able to add all your products and services on there and show your prospects what your business is all about. It saves you time speaking to each prospect while leveraging your time as well. 1000 people can be on your website all at the same time without you having to do anything.

Websites create awareness about your company, expands your brand on the worldwide web and most importantly generates leads and sales.

Building a website can be daunting but there are ways you can go about building one. You can go to odesk.com, freelancer.com, elance.com and many other sites where contractors can bid for your business. Make sure you look at what work they have done in the past and preferably speak to clients that they have worked with to ensure their experience was satisfactory.

Building a website is one thing but building a brilliant website is another. There are a few things you need to know when having your website built. I have had lots of websites built and each time many challenges have been presented. When I find a contractor I use the following check list.

I generally e-mail the contractor 5 websites that I like the look of. Then I decide on which colors I want to use. Generally I stick to blue. This color leans towards the business and corporate look. The website must be easy to navigate and easy on the eyes. I suggest having tabs on the top of the page going from left to right.  The website must load fast. There is nothing more frustrating than a website that takes forever to load. This is bad for you SEO (Search Engine Optimization) rankings and prospects will leave your website immediately.

Don’t be concerned about the initial investment you make on your website. It is without a doubt the best investment you will ever make considering the potential returns you will receive.